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☎️ Use this on every first call. Cuts call time, raises close rates, and ensures you never forget the qualifier questions.
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Before the call (2 min prep)
- [ ] Read their LinkedIn — note their role + tenure
- [ ] Read their company website — note what they sell
- [ ] Pull their Contact row in the CRM — read prior notes if any
Open (1 min)
- [ ] Confirm their name + title + how they want to be addressed
- [ ] State the agenda + how long the call will run
- [ ] Ask permission to take notes
Qualify (10-15 min)
- [ ] What problem are they trying to solve?
- [ ] What have they tried before?
- [ ] Who else is involved in the decision?
- [ ] What's their timeline?
- [ ] What's their budget range?
Close (3 min)
- [ ] Recap what you heard
- [ ] Propose a clear next step (proposal, demo, follow-up call)
- [ ] Lock the calendar invite for the next step