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♻️ Run this on every winner (top 10% performer). One winning post → 5 derivative posts. Multiplies output without multiplying creative load.
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The original — analyze why it won
- [ ] What was the hook?
- [ ] What's the core insight?
- [ ] What emotion did it trigger?
Derivative #1 — different format
- [ ] Tweet → IG carousel
- [ ] IG carousel → reel script
- [ ] Reel → newsletter section
Derivative #2 — different angle
- [ ] Same insight, opposite POV
- [ ] Same insight, applied to a sub-niche
- [ ] Same insight, contrarian take
Derivative #3 — deeper dive
- [ ] Long-form blog post or video
- [ ] 3-5 examples illustrating the insight
- [ ] Step-by-step how-to version
Schedule
- [ ] Space them 2-3 weeks apart